“And art exists that one may recover the sensation of life; it exists to make one feel things, to make the stone stony. …. the technique of art is to make objects ‘unfamiliar,’ to make forms difficult, to increase the difficulty and length of perception because the process of perception is an aesthetic end in itself and must be prolonged. Art is a way of expressing the artfulness of an object…

(Viktor Shklovsky, Art as Technique)

Russian formalist here
Russian formalist here
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